Chapter 10: Strategic alternatives, strategy evaluation and strategy selection
Select the choice which best completes the statement, or answers the question, by clicking on the corresponding letter.
Which of the following is one of the factors, related to the issue of the feasibility of a strategy?
Skills and resources, available and needed
Levels of return expected
Finance and other resource availability
Effect on strategic perspective
Which, of the following, is not one of the contextual aspects that have a critical impact on strategic change?
Structural factors
Environmental factors
Personal factors
Financial factors
Marketing current products, with possible modifications and range increases, is also known as what?
Retrenchment
Market penetration
Product development
Market development
Retrenchment is:
When a company experiences declining profits, and makes cutbacks to improve efficiency
When a company adopts a new strategic position for a product or service
The sale of the complete business, either as a single going concern, or piecemeal to different buyers or, sometimes, by auctioning the assets
Likely to take place when an organization lacks a key success factor, for a particular market
Which of the following is not a key theme in market development?
Identifying new uses for existing products and services
Strategic positioning
Developing new products for new markets and segments
Identifying new markets and segments
When does horizontal integration occur?
When a firm acquires, or merges, with a major competitor
When a firm acquires, or merges, with a an unrelated business
When a firm acquires, or merges, with a distributor
When a firm acquires, or merges, with a supplier firm
Sound strategic choices will always address four issues. Which of the following is one of those issues?
Availability of resources
Strategic fit
Strategic thinking
Financial returns
Which of the following is a consideration, when assessing the appropriateness of a strategy?
Synergy
Stakeholders
Competitive advantage
Resources
Which of the following is a consideration, when assessing the feasibility of a strategy?
Timing
Planning gap
Synergy
Culture
Vickers (1965) stressed three contextual factors that have a critical impact on the decision to undertake strategic change. Which of the following is not one of these?